Google Analytics 4 Metrics

Item discount amount

Definition: The monetary value of a discount is calculated by multiplying the discount and quantity parameters. Item discount amount equals discount x quantity.

How it’s calculated: Fill out this metric by sending the item-level discount and quantity parameters via an online sales event.

Related Metrics

Views per session
Google Ads cost
Events per session
Event value
Lifetime ad revenue
Items purchased

Google Analytics 4 Metrics Item discount amount

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