Metric Glossary

Google Analytics Metrics

Percentage Exit

Google Analytics Dimensions

Acquisition Campaign
Acquisition Channel
Acquisition Medium
Acquisition Source
Acquisition Source / Medium
Ad Content
Ad Distribution Network
Ad Format
Affiliation
Affinity Category (reach)
Age
App ID
App Installer ID
App Name
App Version
Browser
Browser Size
Browser Version
Campaign
Campaign Code
Checkout Options
City
City ID
CM Activity
CM Activity and Group
CM Activity Group
CM Activity Group ID
CM Activity ID
CM Ad
CM Ad (GA Model)
CM Ad ID (CM Model)
CM Ad ID (GA Model)
CM Ad Type (CM Model)
CM Ad Type (GA Model)
CM Ad Type ID
CM Ad Type ID (CM Model)
CM Advertiser (CM Model)
CM Advertiser (GA Model)
CM Advertiser ID
CM Advertiser ID (CM Model)
CM Advertiser ID (GA Model)
CM Attribution Type (CM Model)
CM Campaign (CM Model)
CM Campaign (GA Model)
CM Campaign ID (CM Model)
CM Campaign ID (GA Model)
CM Creative (CM Model)
CM Creative (GA Model)
CM Creative ID (CM Model)
CM Creative ID (GA Model)
CM Creative Type (CM Model)
CM Creative Type (GA Model)
CM Creative Type ID (CM Model)
CM Creative Type ID (GA Model)
CM Creative Version (GA Model)
CM Floodlight Configuration ID
CM Floodlight Configuration ID (GA Model)
CM Placement (CM Model)
CM Placement (GA Model)
CM Placement ID (CM Model)
CM Placement ID (GA Model)
CM Rendering ID (CM Model)
CM Rendering ID (GA Model)
CM Site (CM Model)
CM Site (GA Model)
CM Site ID (CM Model)
CM Site ID (GA Model)
Cohort
Continent
Continent ID
Count of Sessions
Country
Country ISO Code
Currency Code
Custom Dimension XX
Custom Variable (Key XX)
Custom Variable (Value XX)
Data Source
Date
Date Hour and Minute
Day
Day Index
Day of the month
Day of Week
Day of Week Name
Days Since Last Session
Days to Transaction
Default Channel Grouping
Destination Page
Destination URL
Device Category
Display URL
DV360 Advertiser (CM Model)
DV360 Advertiser (GA Model)
DV360 Advertiser ID (CM Model)
DV360 Advertiser ID (GA Model)
DV360 Creative ID (CM Model)
DV360 Creative ID (GA Model)
DV360 Exchange (CM Model)
DV360 Exchange (GA Model)
DV360 Exchange ID (CM Model)
DV360 Exchange ID (GA Model)
DV360 Insertion Order (CM Model)
DV360 Insertion Order (GA Model)
DV360 Insertion Order ID (CM Model)
DV360 Insertion Order ID (GA Model)
DV360 Line Item (CM Model)
DV360 Line Item ID (CM Model)
DV360 Line Item ID (GA Model)
DV360 Line Item NAME (GA Model)
DV360 Site (CM Model)
DV360 Site (GA Model)
DV360 Site ID (CM Model)
DV360 Site ID (GA Model)
Event Action
Event Category
Event Label
Exception Description
Exit Page
Exit Screen
Experiment ID
Experiment ID with Variant
Flash Version
Full Referrer
GAM Line Item Id
GAM Line Item Name
Gender
Goal Completion Location
Goal Previous Step – 1
Goal Previous Step – 2
Goal Previous Step – 3
Google Ads Ad Group ID
Google Ads Campaign ID
Google Ads Creative ID
Google Ads Criteria ID
Google Ads Customer ID
Google Ads: Ad Group
Google Ads: Ad Slot
Hostname
Hour
Hour Index
Hour of Day
In-Market Segment
Internal Promotion Creative
Internal Promotion ID
Internal Promotion Name
Internal Promotion Position

SEO Terms

10 blue links
2xx status codes
4xx status codes