Blog

Improve your shopping ads with supplemental feeds and rules
Oct 16 2019 | by Vincent

Google’s shopping feed management can get a little frustrating at times. Issues can include multiple errors on feed download, product names not containing required keywords, products not structured in...

The As Zero Waste As Possible (AZWAP) Initiative
Oct 2 2019 | by Joey

This blog is a little different from all our other blogs. We’re a digital agency and we specialise in PPC, SEO, paid social and chatbot marketing. We love all...

Uncovering a mystery with Google Search Console
Sep 24 2019 | by Hum

Google Search Console is a free tool offered by Google that helps you understand how your website is performing in Google’s organic search results. Search Console can tell you...

Growing chatbot audiences under Facebook’s Subscription Messaging changes
Sep 12 2019 | by Joey

On July 31st 2019, Facebook changed the way businesses are allowed to message users and took away a powerful tool that many marketers (including yours truly) have used to...

Reporting on custom Facebook conversions in Google Data Studio
Aug 28 2019 | by Hum

This blog is for those of us who need to build reports that visualise data, and have Facebook conversion campaigns with custom conversions set up in the pixel. If...

How to build audiences using Facebook Analytics
Aug 13 2019 | by Vincent

Facebook launched it’s Analytics product this year, and we haven’t seen much written about it in the Australian market. We think it’s an amazing tool, so I write this...