Vincent

When should I pause a facebook ad?
Jan 24 2018 | by Vincent

If you have run Facebook campaigns in the past, either lead gen or conversion campaigns, you may have experienced a dilemma on how to make the decision to pause...

Update URL parameters at scale using Facebook’s Bulk Import Function
Jan 24 2018 | by Vincent

I don’t want to be dramatic but this feature saved my life! Assuming I live to 88 years old, I currently have 508,080 hours to live,  this is almost...

Understanding Facebook View Vs Click Attribution
Jan 24 2018 | by Vincent

Facebook Attribution is now more important than ever, with Facebook clenching its muscle as the next best acquisition channel. In this blog  we will look at Facebook view vs...

Supercharge your Adwords Labelling game
Jan 24 2018 | by Vincent

Need to supercharge your labelling game? Here is an easy way to label campaigns, Ad groups, Keywords and Ads using Adwords Editor. To start Power up Adwords Editor and...

How To: Schedule sitelinks extensions in Adwords Editor
Jan 24 2018 | by Vincent

As a paid search manager you might have worked on a retail campaign that needs constant sitelink extension updates due to ever changing promotions. This can be frustrating so...

Bing Ads Import Schedule
Jan 24 2018 | by Vincent

As paid search marketers we tend to seek efficiency, if there are any repeatable manual tasks we want to ensure that the tasks are automated. We are all guilty...