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Definition: The quantity of a single item included in an ecommerce event.
For example, someone purchases one Stan and Friends Tee and two Google Grey Women’s Tees. When you add these to the items array, you get the following results:
Ecommerce quantity is 3
Item quantity for Stan and Friends Tee is 1
Item quantity for Google Grey Women’s Tee is 2
Populate this metric by sending the quantity parameter with an ecommerce event.
How it’s calculated: Fill out this metric by sending the quantity parameter with an ecommerce event.
Google Analytics 4 Metrics Item quantity