Google Analytics 4 Metrics

Organic Google search click through rate

Definition: The click-through rate for organic Google searches as reported by Search Console. Clicks per impression is the click through rate.

The metric is provided as a fraction; for instance, 0.0588 indicates that approximately 5.88% of impressions led to a click.

How it’s calculated: To use this metric, the Search Console link must be active.

Google Analytics 4 Metrics Organic Google search click through rate

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