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Messenger marketing is being touted as the next big thing in marketing. You might see a lot of fuss telling you to get on it now as it’s predicted...
In early August, Google broke the news that expanded text ads would be getting some changes, to bring them in line with the responsive ads that Google has been...
Over the years, those of us here at Metric Labs have dealt with any number of campaigns that have run afoul of Google Ads (formally AdWords) policy restrictions. Google’s...
If you’re an Adwords user you may have heard that Google announced a major rebrand of all its advertising platforms in June. This includes Adwords, which will become Google...
Metric Labs’ office is located in a shared warehouse in Redfern, which means parking fines are an ever present risk. Our fellow warehouse residents recommended Park Patrol, an app...
If you have managed any Adwords campaigns you may have received a few calls from Google’s account managers offering optimisation recommendations. One recurring recommendation is to try out Adwords...
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