Vincent

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How to build audiences using Facebook Analytics
Aug 13 2019 | by Vincent

Facebook launched it’s Analytics product this year, and we haven’t seen much written about it in the Australian market. We think it’s an amazing tool, so I write this...

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Audience Targeting with Google Optimize’s Personalization
Jul 8 2019 | by Vincent

In late 2018, Google launched a new feature in Google Optimize called ‘Personalization.’ Unsurprisingly, it lets you personalise the page experience for user devices. With the plethora of devices...

Google Images now part of Google’s core Search Network
Apr 15 2019 | by Vincent

A few of you might have received an email from Google with the update that Google Images is now part of its core Search Network. If you haven’t then...

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Data blending with Google Data Studio
Feb 26 2019 | by Vincent

Great news for data enthusiasts (otherwise known as nerds): data blending features are now in Data Studio! Data blending, as the name suggests allows you to combine data from...

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A guide to conversation design
Dec 7 2018 | by Vincent

You might be seeing the words “conversation design” thrown around more in the future as we see AIs like Google Assistant (and Google’s creepy yet extremely effective Duplex) being...

Mitsuku the 18 year old bot
Nov 26 2018 | by Vincent

Here at Metric Labs, we can’t get enough of chatbot marketing and how bots are changing the way we engage with technology. Chatbot marketing is the newest service that...