Google Analytics 4 Metrics

Item-list view events

Definition: The number of times an item list has been viewed.

How it’s calculated: To populate this metric, send the view_item_list event.

Related Metrics

8–30-day repeat purchasers
Items checked out
Session key event rate
Gross purchase revenue
First-time purchasers per new user (FTPs per new user)
Item promotion click through rate

Google Analytics 4 Metrics Item-list view events

Metric Categories:

Back to Metric Glossary

Recent Blogs

Google Analytics 4 Segments: A Beginner’s Guide
Dec 13 2024 | by Luci

Google Analytics 4 (GA4) has revolutionised the way businesses interpret user data, and if you’re not using segments yet, you’re leaving invaluable insights on the table. Segments are not...
The latest updates on Google ads brand match lists
Dec 9 2024 | by Jack

Over recent years, Google Ads has introduced numerous updates that have reshaped the way keywords and search queries are handled on the platform. From the controversial introduction (and subsequent...
How to Find Broken Links with Google Analytics 4
Dec 4 2024 | by Luci

Identifying broken links on your website is crucial for maintaining a positive user experience and optimising SEO performance. While Google Analytics 4 (GA4) doesn’t directly highlight broken links, it...