OUR SERVICES

Digital marketing specialists

An integrated digital marketing offering

Digital marketing is a moving beast, and it’s likely you have parts of it handled by all different teams and agencies. We love to work collaboratively to ensure your business wide goals are met. We’re comfortable working with your dev agency, your CRM service provider, your graphic design team, and whoever else that needs to be involved to ensure your advertising campaigns get results.

Analytics and insight

Understanding your analytics and being able to make strategic decisions based on that data is a key facet of improving your business performance. We help our clients ensure their tracking infrastructure is collecting the right data, and create clear reports that allow them to understand current results, and next steps.
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Chatbot marketing

We build chatbots to run promotions, always on ecommerce campaigns, lead generation, customer service, and almost anything else you can think of. There have been more monthly active users on messaging apps than social media for the past 3 years, and this approach helps our clients meet their customers where they are.
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Paid search

Our experience across thousands of campaigns has taught us that marrying mathematics, data and frequent experimentation with unconventional strategies delivers the best results for our clients. We have developed unique and robust processes and use custom technology to produce world-class results for clients of all sizes.
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Paid social

Our unique combination of unconventional thinking and applied mathematical know-how allows us to create real cost-effective cut-through across social media. We match advanced audience creation strategies with the appropriate campaign type to deliver best-in-class performance. This approach ensures consistent results, despite regular changes in social platform algorithms and regulations.
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SEO

Our SEO techniques are the product of hard work and years of experience, and consistently return results above competitors. Our scientific approach coupled with rigorous testing means we work tirelessly to ensure our clients achieve the best organic results.

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Latest news

See what’s brewing in Metric Labs.

AB Testing in Google Optimize

There are a lot of very powerful, very expensive CRO solutions out there. But if all you want...

Campaign Budget Optimisation on Facebook

If you run Facebook campaigns, you might have heard about Campaign Budget Optimisation (CBO). For the past few...

How to set up your first LinkedIn campaign

Before we get started, we’ve got a handy checklist to help you go through every detail needed for...

Google Images now part of Google’s core Search Network

A few of you might have received an email from Google with the update that Google Images is...

Link detection: What’s a better tool?

A client usually measures the success of their agency by a simple metric: are we making them any...

Digital marketing in 2019: Strategies & tactics to stay ahead

Last month, our superstar Director, Vincent Maneno, participated in a General Assembly panel to talk about Digital Marketing in...

Audience fatigue? Try excluding…

We love the challenge of audience targeting. Each client brings a unique brief and market segment that often...

Data blending with Google Data Studio

Great news for data enthusiasts (otherwise known as nerds): data blending features are now in Data Studio! Data...

Don’ts when building your chatbot

There’s a lot of things you can be doing to make your chatbot the best it can be...

The benefits of using influencer content for paid social

There’s a lot of talk about ‘influencers’ and what their value is (not to mention what they actually do day-to-day)....