Get the SEO result you deserve, from an agency that can get you higher ranking.
Our SEO techniques are the product of hard work and years of experience, and consistently return results above competitors.
Our scientific approach coupled with rigorous testing means we work tirelessly to ensure our clients achieve the best organic results.
Whether creating an 80 page SEO audit, conducting an enterprise migration strategy or delivering high volume whitehat backlinks, we create detailed solutions to give you the best results.
Discover how we helped Sterling RISQ increase their sitewide form submissions by 149% YoY.




































SEO Solutions

SEO audit
Optimising your SEO can be a complex task, which is why we offer comprehensive audits to our customers aimed at finding those areas of weakness in your website offering.
We look at:
- Content audit
- Technical audit
- Backlink audit
- Indexing audit
- Device performance
- External link audit
- Google penalty tests
- Implementation strategy

SEO migration
After you have created a new website, it is important not to lose the organic traffic you were getting to the old one. A solid SEO migration strategy is vital.
Depending on the migration type, Metric Labs offers end to end consultation and strategy development.
We delve into:
- Pre migration health check
- Internal URL audit and changes
- Google Search Console configuration
- Redirects strategy
- Migration performance monitoring
- Ongoing consultation

Development project – pre-launch
Good SEO is built into websites from day one, and at Metric Labs we work with clients and their creative partners during the development phase to ensure they adhere to Google’s SEO guidelines.
This includes:
- Old site performance analysis (benchmarking)
- Keyword research and mapping
- IA development
- Onsite content development guidelines
- Landing page recommendations
- Sitemap creation
- Onpage schema development
- Technical audit on staging website

Development project – post-launch
If your website wasn't built with SEO specialists, we can fix your low organic traffic problems after launch.
By performing extensive post launch audits to ensure your website meets Google’s guidelines, we can then offer strategies and implementation plans to grow your organic traffic.
Services include:
- Technical audit checklist
- URL mapping and diagnostics
- Tracking framework development
- Search console configuration
- SEO best practice checklist
Client testimonials

“I have worked with Vincent from Metric Labs for over 5 years now.
Over the years we have seen our organic visibility and revenue grow by over 170% with our paid search growing over 600% making us the leading police check vendor in Australia.
The team at Metric Labs is also diligent, responsive and really pleasant to work with"
Martin Lazarevic
National Crime Check

“It comes down to integrity and the ability to deliver that would define the Metric Labs team.
In this forever evolving digital landscape, Metric Labs is always coming up with clever ways to stay ahead of the curve and get cut-through in this saturated space.
If you are in need of an amazing digital agency, you really don’t need to look any further than Metric Labs.”
Lauren Earl
Manning Cartell

“We have worked with Metric Labs on building our digital marketing presence. We’ve found the team extremely knowledgeable and easy to work with.
They have helped us to grow our leads by a significant amount and were always in contact about campaign activities.
The team also provided us with invaluable reporting and insight into our campaigns, which allowed us to regularly iterate and improve to consistently meet our objectives.”
Stephanie Lay
Good Capital Group
Dashboard Examples


Happy Clients




































Case Studies
A.H.Beard
A.H.Beard is a family-owned Australian company, with a proud 120-year history of producing amazing mattresses.
Five generations of the A.H. Beard family have been committed to continuous innovation to ensure that they remain leaders in our field.
Today, A.H. Beard employs a team of over 400 dedicated and highly skilled people to produce up to 10,000 mattresses each week, which are sold in Australia, New Zealand and around the world.

Scope of Work
01.
SEO
02.
Analytics & Reporting
Result
- 54.1% Increase in new organic users from SEO 2020 vs 2019
- 407% Increase in total retailer searches 2020 vs 2019
- 236% Improvement in retailer search conversion rates 2020 v 2019.
Sterling RISQ
Sterling is one of the primary global providers in the background check and identity services industry.Operating within the vital sectors such as large-scale organisations, hospitals, schools and infrastructure operations.
Sterling service offerings inform hiring decisions, personnel and business intelligence via advanced technological applications.

Scope of Work
01.
SEO
02.
Google Ads
03.
Analytics & Reporting
Result
- 41% Increase in new sitewide sessions YoY
- 36% Increase in organic sessions YoY
- 149% Increase in overall sitewide form submissions YoY
GENESYS
Genesys is a global provider of call centre technology with over 11,000 customers in 100+ countries. Genesys powers 25 billion of the world’s best customer experiences each year.
Their call centre solutions foster true omnichannel engagement, performing equally well across all channels, on-premise and in the cloud.

Scope of Work
01.
SEO
02.
Google Ads
03.
Analytics & Reporting
Result
- 44% Improvement in cost per lead YoY
- 120% Lift in lead volume YoY
- 80% Improvement in lead quality
Frequently asked questions
A three- to six-month time frame is recommended for results. Search engine optimization takes time since Google has to crawl all webpages with new content and update its index, so it usually takes a while for the changes to be reflected in search engine results.
Our website audit process involves a comprehensive assessment of the client’s website from all angles. We cover all technicals, content, onpage, offpage and CRO.
The Key metrics are increased keyword rankings, additional keywords added to the index, and increased organic traffic and conversions.
Our responsibilities vary depending on the scope of the SEO project. We typically take the consulting role but we do have the capacity to provide content writing and development where required.
Depending on the scope, we offer weekly, fortnightly and monthly meetings with day to day communication where it is required.
Getting started is simple. Just email us hello@metriclabs.com.au or call us on 02 9160 0711 .