Increased Number of Properties and Sub-Properties in an Account

Google Analytics has raised the limit on the number of Properties permitted in an account, from the prior default value of 100 to 2000 (for further information, refer to the source). This modification will provide greater flexibility in managing properties and eliminate the necessity of requesting an increase through support. Additionally, there is now a restriction on the number of subproperties that can be added to a property (for further information, refer to the source). This cap has been set at 400, and any requests for an increase will be evaluated on a case-by-case basis by support.