Universal Analytics Metrics

AdX Impressions / Session

AdX Impressions / Session is a Metric in Google Analytics under the Ad Exchange section

AdX Impressions / Session Definition: The ratio of Ad Exchange ad impressions to Analytics sessions (Ad Impressions / Analytics Sessions).

Related Metrics

Session Duration
SA360 ROAS
SA360 CPC
GAM Impressions / Session
User Timing (ms)
AdX Viewable Impressions %

Data Analytics & Insights Universal Analytics Metrics AdX Impressions / Session

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