Universal Analytics Dimensions

In-Market Segment

In-Market Segment is a Dimension in Google Analytics under the Audience section

In-Market Segment Definition: Indicates that users are more likely to be ready to purchase products or services in the specified category.

Related Metrics

SA360 Engine Account
Goal Previous Step – 2
CM Advertiser ID (GA Model)
SA360 Advertiser
DV360 Advertiser ID (GA Model)
CM Advertiser ID

Web Analytics & Insights Universal Analytics Dimensions In-Market Segment

Metric Categories:

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