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SEO Terms

Referral Traffic

Traffic sent to a website from another website. For example, if your website is receiving visits from people clicking on your site from a link on Facebook, Google Analytics will attribute that traffic as “facebook.com / referral” in the Source/Medium report.

Recent Blogs

Maximising Website Performance with Google Analytics 4: A Performance Optimisation Guide
Nov 21 2023 | by Vincent

What is Website Performance? Before we get into how Google Analytics 4 (GA4) can optimise your website or digital product’s performance, it’s important to define performance. When discussing website...

Measurecamp 2023
Nov 7 2023 | by Wayne

A year has passed and Measurecamp is back! MeasureCamp Sydney is graciously sponsored by Google Cloud and serves as our local iteration of the global Digital Analytics conference. It...

Common Google Analytics 4 Problems with Shopify
Oct 20 2023 | by Wayne

In the ever-expanding world of e-commerce, understanding customer behavior and optimizing your online store is crucial. With the depreciation of Universal Analytics and the birth of Google Analytics 4...

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