Google Analytics Dimensions

Product Category

Product Category is a Dimension in Google Analytics under the Ecommerce section

Product Category Definition: Any product variation (size, color) supplied by the ecommerce application for purchased items, not compatible with Enhanced Ecommerce.

Related Metrics

DV360 Site ID (GA Model)
Google Ads: Ad Group
App Installer ID
Sub Continent Code
Ad Format
SA360 Advertiser ID

Web Analytics & Insights Google Analytics Dimensions Product Category

Metric Categories:


Go to Metric Glossary

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