Google Analytics Dimensions

GAM Line Item Name

GAM Line Item Name is a Dimension in Google Analytics under the DoubleClick for Publishers Backfill section

GAM Line Item Name Definition: The name of the Google Ad Manager line item.

Related Metrics

GAM Line Item Id
City ID
App ID
User Bucket
Ad Distribution Network
ISO Week of ISO Year

Web Analytics & Insights Google Analytics Dimensions GAM Line Item Name

Metric Categories:


Go to Metric Glossary

Recent Blogs

How to keep updated with the latest digital marketing trends
Jan 22 2020 | by Santi

For those who form part of the digital marketing industry, it’s essential to keep updated with the continuous evolving of platforms and stay up-to-date with all the new tools...
Project management tools that make our agency work smoothly
Jan 7 2020 | by Santi

It’s a whole new year, which means it’s the perfect time to get organised and on track with all your projects for the upcoming year. In this blog, we’ll...
Goodbye, 2019! 👋
Dec 16 2019 | by Joey

Another year has gone by – it’s been a flurry of keywords, data, and ads. According to the common schoolyard saying, “first the worst, second the best”, Metric Labs’...