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Google Analytics Dimensions

CM Site (CM Model)

CM Site (CM Model) is a Dimension in Google Analytics under the DoubleClick Campaign Manager section

CM Site (CM Model) Definition: Site name where the DCM creative was shown and clicked on for the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

Recent Blogs

DAW Discussion: Alternatives to GA4
Dec 6 2023 | by Dom

Data Analytics Wednesday is the monthly industry meet up for data and analytics minded people (which we also sponsor!). The topic for this month’s meet up was a spicy...

Maximising Website Performance with Google Analytics 4: A Performance Optimisation Guide
Nov 21 2023 | by Vincent

What is Website Performance? Before we get into how Google Analytics 4 (GA4) can optimise your website or digital product’s performance, it’s important to define performance. When discussing website...

Measurecamp 2023
Nov 7 2023 | by Wayne

A year has passed and Measurecamp is back! MeasureCamp Sydney is graciously sponsored by Google Cloud and serves as our local iteration of the global Digital Analytics conference. It...

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