Google Analytics Dimensions

CM Site (CM Model)

CM Site (CM Model) is a Dimension in Google Analytics under the DoubleClick Campaign Manager section

CM Site (CM Model) Definition: Site name where the DCM creative was shown and clicked on for the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

Related Metrics

CM Rendering ID (CM Model)
DV360 Site (GA Model)
Ad Format
Ad Distribution Network
Affiliation
Destination URL

Web Analytics & Insights Google Analytics Dimensions CM Site (CM Model)

Metric Categories:


Go to Metric Glossary

Recent Blogs

Facebook’s Conversion API (CAPI) Implementation on Shopify
Feb 8 2021 | by Vincent

Social media advertising is going through unprecedented change as users demand more privacy and technology giants move away from browser based tracking toward server side tracking. As opposed to...
Facebook’s Response To Apple’s iOS 14 Updates
Jan 28 2021 | by Olivia

With the upcoming privacy changes in iOS14, Facebook has made plans to accommodate advertisers and their Facebook ads. The following information is derived from Facebook’s Web Advertising Guidance for...
Email marketing - Email
Goodbye 2020
Dec 18 2020 | by Olivia

“It’s been a rollercoaster of a year but we have been very fortunate to have minimal impact from all the craziness of 2020. The highlight for me has been...