Google Analytics Dimensions

CM Creative (CM Model)

CM Creative (CM Model) is a Dimension in Google Analytics under the DoubleClick Campaign Manager section

CM Creative (CM Model) Definition: DCM creative name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

Related Metrics

User Defined Value
ISO Week of ISO Year
CM Creative ID (GA Model)
Transaction ID
Order Coupon Code
Source Property Tracking ID

Web Analytics & Insights Google Analytics Dimensions CM Creative (CM Model)

Metric Categories:


Go to Metric Glossary

Recent Blogs

Questions To Ask Your Digital Agency
May 19 2021 | by Mark

On the hunt for a new digital agency? Having trouble communicating with your current one? Or just taking a look around to see what’s out there? Regardless of which,...
Photography - Photograph
Analysing Attribution In Google AdWords
May 14 2021 | by Lakshmi

In our last blog on Attribution in Google AdWords, we discussed the nitty gritties of how attribution modelling is defined in AdWords, the different types of attribution models, and...
Researching Interests for a 2021 Audience
Apr 6 2021 | by Olivia

Working on creating an interest-based audience for your product or service? Have you exhausted Audiences and Audience Insights? Feeling a little uninspired or not sure where to start? We’ve...