Google Analytics Dimensions

CM Creative (CM Model)

CM Creative (CM Model) is a Dimension in Google Analytics under the DoubleClick Campaign Manager section

CM Creative (CM Model) Definition: DCM creative name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only).

Related Metrics

Product Category (Enhanced Ecommerce)
Destination URL
Hour Index
DV360 Creative ID (GA Model)
Page Title
Goal Previous Step – 3

Metric Categories:


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