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Google Analytics Dimensions

Acquisition Campaign

Acquisition Campaign is a Dimension in Google Analytics under Lifetime Value and Cohorts section

Acquisition Campaign Definition: The campaign through which users were acquired, derived from users’ first session.

Related Metrics

Other Category
Date Hour and Minute
DV360 Line Item ID (CM Model)
Device Category
Exception Description
Start Page

Web Analytics & Insights Google Analytics Dimensions Acquisition Campaign

Metric Categories:


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