Google Analytics 4 Dimensions

Outbound

Definition: The text ‘true’ appears when a link points to a website that is not under the domain of the property.

How it’s calculated: When improved measurement is turned on, the outbound parameter automatically fills this dimension.

Related Metrics

DV360 source / medium (GA4)
SA360 marketing tactic
CM360 rendering ID
DV360 insertion order name (GA4)
Session manual source / medium
DV360 exchange name (GA4)

Web Analytics & Insights Google Analytics 4 Dimensions Outbound

Metric Categories:

Back to Metric Glossary

Recent Blogs

Google Analytics 4 Segments: A Beginner’s Guide
Dec 13 2024 | by Luci

Google Analytics 4 (GA4) has revolutionised the way businesses interpret user data, and if you’re not using segments yet, you’re leaving invaluable insights on the table. Segments are not...
The latest updates on Google ads brand match lists
Dec 9 2024 | by Jack

Over recent years, Google Ads has introduced numerous updates that have reshaped the way keywords and search queries are handled on the platform. From the controversial introduction (and subsequent...
How to Find Broken Links with Google Analytics 4
Dec 4 2024 | by Luci

Identifying broken links on your website is crucial for maintaining a positive user experience and optimising SEO performance. While Google Analytics 4 (GA4) doesn’t directly highlight broken links, it...