Google Analytics 4 Dimensions

Item promotion creative name

Definition: The name that you give to the promotional creative.

How it’s calculated: Send the item-level creative_name argument along with the view_promotion or select_promotion event to populate this dimension.

Related Metrics

Item brand
Google Ads ad group name
Page title and screen name
Default Channel Grouping
DV360 exchange ID (GA4)
Page title and screen class

Web Analytics & Insights Google Analytics 4 Dimensions Item promotion creative name

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