Google Adwords Metrics

Top and Absolute Top Metrics

These are a set of prominence metrics that give an indication of where on the SERP (Search Engine Results Page) your ads might appear.

The top refers to anywhere above the organic search results on the SERP. The absolute top refers to the very first ad above the organic search results on the SERP.

Related Metrics

Advertising Policies
Ad Position
User ID
Negative phrase match
Search Network
Search partners

PPC Management Agency Google Adwords Metrics Top and Absolute Top Metrics

Metric Categories:


Go to Metric Glossary

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