fbpx

Google Adwords Metrics

Target cost-per-thousand impression

Target cost-per-thousand is an automated bidding method that allows you to set the amount you are willing to pay for every thousand ad views. Within that budget, Google Ads will vary your bids in an attempt to get as many impressions as possible.

PPC Management Agency Google Adwords Metrics Target cost-per-thousand impression

Recent Blogs

Explaining Google Analytics 4 Events
May 16 2022 | by Dom

Perhaps the biggest difference between Google’s Universal Analytics (UA) and the new Google Analytics 4 (GA4) is the shift from a Page View based model to an Event based...

Setting up a GA4 Property
Apr 21 2022 | by Dom

With Google’s announcement on the sunsetting of Universal Analytics (UA) on July 1, 2023, there is now even greater impetus to transition your analytics setup to Google Analytics 4...

What is GA4’s Enhanced Measurement?
Apr 12 2022 | by Dom

When setting up your new Google Analytics 4 property and its Data Streams, you may have seen Enhanced Measurement come up as an option. But what exactly is Enhanced...