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Google Adwords Metrics

Quality Score

Quality Score is a scale from 1 – 10 that indicates the quality of your ads, keywords and their landing pages. The more relevant the ads are to users, the higher the quality of your ads. High quality ads lead to better ad positions and lower prices.

Related Metrics

Managed Placements
Keyword Planner
Ad extensions
Cookie
Enhanced CPC
Destination URL

PPC Management Agency Google Adwords Metrics Quality Score

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