fbpx

Google Adwords Metrics

Portfolio Bid Strategy

Portfolio bid strategies automate bidding across multiple campaigns, ad groups and keywords to help reach your performance goals. The various strategies available include: Target CPA, maximise conversions, maximise conversion value, maximise clicks, target impression share and target ROAS.

Related Metrics

Ended Campaign
Low search volume
CSV File
Negative keyword
Negative phrase match
Cache

PPC Management Agency Google Adwords Metrics Portfolio Bid Strategy

Metric Categories:


Go to Metric Glossary

Recent Blogs

First Party vs Third Party Cookies
Jul 15 2021 | by Dom

“What is a cookie? What is the difference between a first-party and a third-party cookie? How does this all impact me?” You may have heard a lot of talk...
Control Your Ad Personalisation
Jul 12 2021 | by Srivatsava

We usually try to make our online experience as smooth and relevant as possible. Google being the most popular search engine has a lion’s share in shaping this experience...
Questions To Ask Your Digital Agency
May 19 2021 | by Mark

On the hunt for a new digital agency? Having trouble communicating with your current one? Or just taking a look around to see what’s out there? Regardless of which,...