fbpx

Google Adwords Metrics

Maximum CPC bid

The highest amount that you will pay per click on your ads. If you choose a manual bidding strategy, you can set the maximum CPC for your entire ad group or by individual keywords. With an automatic bidding strategy, Google Ads will manage the CPC automatically, adjusting it to attempt to get the most clicks on your ads while not exceeding your overall budget.

Recent Blogs

Ad Preview in Google Ads
Oct 26 2021 | by Srivatsava

So you have done your research, planned your strategy, built your marketing campaign and set your ads live, but now you wonder how your ads are shown to users...

Adieu Expanded Text Ads
Oct 19 2021 | by Lakshmi

Google has finally revealed that our beloved Expanded Text Ads (ETAs) that we’ve become so accustomed to are leaving by June 2022. Instead, Google has announced that the Responsive...

First Party vs Third Party Cookies
Jul 15 2021 | by Dom

“What is a cookie? What is the difference between a first-party and a third-party cookie? How does this all impact me?” You may have heard a lot of talk...