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Google Adwords Metrics

Invalid clicks

Invalid clicks are deemed illegitmate interactions with ads by Google. These invalid clicks can be from unintentional clicks, clicks from automated click tools or bots, clicks from malicious software, extra clicks (such as the second click on a double click) or more.

Related Metrics

Hashed Data
Conversion Action
Landing Page Experience
Analytics
Display URL
Frequency capping

PPC Management Agency Google Adwords Metrics Invalid clicks

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