Google Adwords Metrics

Invalid clicks

Invalid clicks are deemed illegitmate interactions with ads by Google. These invalid clicks can be from unintentional clicks, clicks from automated click tools or bots, clicks from malicious software, extra clicks (such as the second click on a double click) or more.

Related Metrics

Product Shopping Ad
Conversion Rate
Text overlay ad
Alternate Email Address
Disapproved
Organic search result

PPC Management Agency Google Adwords Metrics Invalid clicks

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