Google Adwords Metrics

Interactions

Interactions are user actions on an ad. These actions are dependent on the ad format, such as clicks for text ads or views for video ads.

Related Metrics

Google Account
Expected click-through rate
Text overlay ad
Shortform and longform videos
Product Shopping Ad
Ad Rank Threshold

PPC Management Agency Google Adwords Metrics Interactions

Metric Categories:

Back to Metric Glossary

Recent Blogs

Google Analytics 4 Segments: A Beginner’s Guide
Dec 13 2024 | by Luci

Google Analytics 4 (GA4) has revolutionised the way businesses interpret user data, and if you’re not using segments yet, you’re leaving invaluable insights on the table. Segments are not...
The latest updates on Google ads brand match lists
Dec 9 2024 | by Jack

Over recent years, Google Ads has introduced numerous updates that have reshaped the way keywords and search queries are handled on the platform. From the controversial introduction (and subsequent...
How to Find Broken Links with Google Analytics 4
Dec 4 2024 | by Luci

Identifying broken links on your website is crucial for maintaining a positive user experience and optimising SEO performance. While Google Analytics 4 (GA4) doesn’t directly highlight broken links, it...