An impression is considered every time your ad is shown on the search engine result page or on a site on the Google Network. Overall, it is a measure of how often your ad is shown.
PPC Management Agency Google Adwords Metrics Impressions
On the hunt for a new digital agency? Having trouble communicating with your current one? Or just taking a look around to see what’s out there? Regardless of which,...
In our last blog on Attribution in Google AdWords, we discussed the nitty gritties of how attribution modelling is defined in AdWords, the different types of attribution models, and...
Working on creating an interest-based audience for your product or service? Have you exhausted Audiences and Audience Insights? Feeling a little uninspired or not sure where to start? We’ve...
