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Google Adwords Metrics

Google Network

The Google Network is the collection of Google’s sites, their partner websites and other locations, such as mobile apps, where ads can be displayed. This is further divided into the Search Network, which includes Google’s search result pages, Google Maps and Google Shopping, and the Display Network, which include Youtube, Blogger, Gmail and all the partnered websites on the Display Network.

Recent Blogs

Ad Preview in Google Ads
Oct 26 2021 | by Srivatsava

So you have done your research, planned your strategy, built your marketing campaign and set your ads live, but now you wonder how your ads are shown to users...

Adieu Expanded Text Ads
Oct 19 2021 | by Lakshmi

Google has finally revealed that our beloved Expanded Text Ads (ETAs) that we’ve become so accustomed to are leaving by June 2022. Instead, Google has announced that the Responsive...

First Party vs Third Party Cookies
Jul 15 2021 | by Dom

“What is a cookie? What is the difference between a first-party and a third-party cookie? How does this all impact me?” You may have heard a lot of talk...