fbpx

Google Adwords Metrics

Cost-per-view (CPV)

A bidding method where you pay for each view of your video ad campaign. To count a s a view, the ad must be watched by a viewer for 30 seconds (or if they ad is shorter, the entire duration) or the viewer interacts with the ad.

Recent Blogs

The AI Advantage: How Google Analytics 4 Enhances Marketing Data Interpretation
Apr 23 2024 | by Vincent

Uncover the secrets to leveraging GA4’s predictive metrics for a competitive edge. Discover how embracing GA4’s Analytics Intelligence uses AI and machine learning capabilities to elevate your marketing strategy...

What are ETL and ELT, and how do they differ?
Apr 12 2024 | by Vincent

In the world of data integration and management, two terms frequently emerge: ETL and ELT. While they share similar goals, they differ significantly in their approach and execution. In...

Measurecamp 2024 Melbourne Edition
Mar 22 2024 | by Wayne

MeasureCamp Sydney? Nope, Measurecamp Melbourne! This time round we made the trip and flew to Melbourne for the first time to attend Measurecamp! Held at the Melbourne Business School,...

Reminder: Google UA Historical Data to be Deleted in July 2024

X