Google Adwords Metrics

Conversion Action

A conversion action is a customer action that you have defined as important to your business depending on your goals. This can be a variety of actions, such as a purchase from your store, a sign up to your newsletter or a form submission on your website. Conversion actions are tracked as “conversions”.

Related Metrics

Auto-tagging
Low search volume
Return on Investment (ROI)
Campaign Experiment
IP Address
User ID

PPC Management Agency Google Adwords Metrics Conversion Action

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