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Google Ads Metrics

Change History

Change History is a tool that allows you to see the details about any changes you’ve made to your account over the last two years. It allows you to compare the changes to the performance data so you can see what impacts they had on your campaign performance. You can details such as when, who and the amounts/values of the changes that were made.

Recent Blogs

Funnel.io x Metric Labs: Why Your Data Differs Inside and Outside GA4
Feb 28 2024 | by Vincent

As digital marketers, we’re all familiar with Google Analytics 4 (GA4). Yet, frustrations linger, especially when it comes to data discrepancies and mismatches. In collaboration with Funnel.io and Metric...

Attention: Google UA Historical Data Faces July 2024 Deadline
Feb 14 2024 | by Luci

In the ever-changing field of digital analytics, staying current with cutting-edge tools is critical for businesses devoted to making informed decisions. If you’ve been using Google Analytics for a...

Building a Solid Data Foundation
Feb 5 2024 | by Vincent

At the heart of every data-savvy organisation lies a solid data foundation. Navigating the complexities of data management in the modern business environment is challenging but essential. This article...

Reminder: Google UA Historical Data to be Deleted in July 2024

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