Google Adwords Metrics

Analytics

Google Analytics is a service that allows you to track and monitor traffic on your website, providing in-depth reporting on how users are interacting with your website. When combined with Google Ads, you can get information on how people interact with your website after clicking a Google Ad, allowing you to improve the customer experience and increase conversions.

Related Metrics

Cost-per-click (CPC)
Tracking template
Prominence
Ad Preview and Diagnosis Tool
Exact match
User ID

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