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Google Adwords Metrics

TrueView video ad formats

TrueView video ads allow YouTube users to choose what video ads they want to watch, giving you more value per view. There are two formats:

  • In-stream ads that run in a video. These give users the option to skip the ad after a few seconds.
  • Video discovery ads that appear in search results, related video lists or the YouTube mobile homepage.

PPC Management Agency Google Adwords Metrics TrueView video ad formats

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