Facebook Metrics

Cost per messaging reply

Definition: Cost per messaging reply on Facebook indicates the average cost for each messaging reply. It is calculated as the total spend divided by the number of messaging replies.

Social Media Marketing Facebook Metrics Cost per messaging reply

Recent Blogs

Questions To Ask Your Digital Agency
May 19 2021 | by Mark

On the hunt for a new digital agency? Having trouble communicating with your current one? Or just taking a look around to see what’s out there? Regardless of which,...

Photography - Photograph
Analysing Attribution In Google AdWords
May 14 2021 | by Lakshmi

In our last blog on Attribution in Google AdWords, we discussed the nitty gritties of how attribution modelling is defined in AdWords, the different types of attribution models, and...

Researching Interests for a 2021 Audience
Apr 6 2021 | by Olivia

Working on creating an interest-based audience for your product or service? Have you exhausted Audiences and Audience Insights? Feeling a little uninspired or not sure where to start? We’ve...