Google Analytics Metrics

% Search Refinements

% Search Refinements is a Metric in Google Analytics under the Internal Search section

% Search Refinements Definition: The percentage of the number of times a refinement (i.e., transition) occurs between internal keywords search within a session.

How its calculated: ga:searchRefinements / ga:searchResultViews

Recent Blogs

Can a digital agency be creative?
Nov 6 2019 | by Katie

Everyone at Metric Labs prides themselves on testing. We tinker day in and day out on our clients’ accounts with the aim of making their ad spend as cost...

Improve your shopping ads with supplemental feeds and rules
Oct 16 2019 | by Vincent

Google’s shopping feed management can get a little frustrating at times. Issues can include multiple errors on feed download, product names not containing required keywords, products not structured in...

The As Zero Waste As Possible (AZWAP) Initiative
Oct 2 2019 | by Joey

This blog is a little different from all our other blogs. We’re a digital agency and we specialise in PPC, SEO, paid social and chatbot marketing. We love all...