Google Analytics Metrics

SA360 ROAS

SA360 ROAS is a Metric in Google Analytics under the DoubleClick Search section

SA360 ROAS Definition: DS Return On Ad Spend (Analytics 360 only, requires integration with DS).

How its calculated: (ga:transactionRevenue + ga:goalValueAll) / ga:dsCost

Related Metrics

Publisher Impressions
Avg. Time on Screen
SA360 RPC
CM ROAS
% Search Exits
Publisher Clicks

Web Analytics & Insights Google Analytics Metrics SA360 ROAS

Metric Categories:


Go to Metric Glossary

Recent Blogs

Learning at a Social Distance: 5 free learning platforms
Mar 26 2020 | by Dom

If you’re like me and you’re currently practicing social distancing, then you’ve found yourself with lots of time on your hands milling about the house. There’s only so many...
Enterprise SEO Services
Mar 21 2020 | by Stephen

When it comes to an Enterprise Level SEO Analysis and Service offering, it operates at a significantly higher level of complexity when compared to your average small to medium...
Robots and You
Mar 12 2020 | by Stephen

“How” we work with robots is an idea that we are all going to have to get used to sooner or later. If you are a website owner or...