Google Analytics Metrics

Revenue per User

Revenue per User is a Metric in Google Analytics under the Lifetime Value and Cohorts section

Revenue per User Definition: Revenue per user for a cohort.

How its calculated: ga:transactions / ga:cohortTotalUsers

Related Metrics

Product List CTR
CM ROAS
Publisher Coverage
Page Download Time (ms)
AdX Coverage
None

Data Analytics & Insights Google Analytics Metrics Revenue per User

Metric Categories:


Go to Metric Glossary

Recent Blogs

Facebook’s Conversion API (CAPI) Implementation on Shopify
Feb 8 2021 | by Vincent

Social media advertising is going through unprecedented change as users demand more privacy and technology giants move away from browser based tracking toward server side tracking. As opposed to...
Facebook’s Response To Apple’s iOS 14 Updates
Jan 28 2021 | by Olivia

With the upcoming privacy changes in iOS14, Facebook has made plans to accommodate advertisers and their Facebook ads. The following information is derived from Facebook’s Web Advertising Guidance for...
Email marketing - Email
Goodbye 2020
Dec 18 2020 | by Olivia

“It’s been a rollercoaster of a year but we have been very fortunate to have minimal impact from all the craziness of 2020. The highlight for me has been...