Google Analytics Metrics

Publisher Viewable Impressions %

Publisher Viewable Impressions % is a Metric in Google Analytics under the Publisher section

Publisher Viewable Impressions % Definition: The percentage of viewable ad impressions. An impression is considered a viewable impression when it has appeared within users’ browsers and has the opportunity to be seen.

Related Metrics

DV360 Conversions
Time on Page
Per Session Value
SA360 RPC
7 Day Active Users
Publisher Monetized Pageviews

Data Analytics & Insights Google Analytics Metrics Publisher Viewable Impressions %

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