Google Analytics Metrics

Publisher Viewable Impressions %

Publisher Viewable Impressions % is a Metric in Google Analytics under the Publisher section

Publisher Viewable Impressions % Definition: The percentage of viewable ad impressions. An impression is considered a viewable impression when it has appeared within users’ browsers and has the opportunity to be seen.

Related Metrics

CPC
CTR
GAM Backfill Impressions / Session
Hits
Pageviews Per User (LTV)
Refund Amount

Data Analytics & Insights Google Analytics Metrics Publisher Viewable Impressions %

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