Google Analytics Metrics

Publisher Viewable Impressions %

Publisher Viewable Impressions % is a Metric in Google Analytics under the Publisher section

Publisher Viewable Impressions % Definition: The percentage of viewable ad impressions. An impression is considered a viewable impression when it has appeared within users’ browsers and has the opportunity to be seen.

Related Metrics

Number of Sessions per User
Goal Starts
Unique Views XX
DOM Latency Metrics Sample
Publisher Coverage
DV360 Impressions

Web Analytics & Insights Google Analytics Metrics Publisher Viewable Impressions %

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