Google Analytics Metrics

Publisher Impressions

Publisher Impressions is a Metric in Google Analytics under the Publisher section

Publisher Impressions Definition: An ad impression is reported whenever an individual ad is displayed on the website. For example, if a page with two ad units is viewed once, we’ll display two impressions.

Related Metrics

Cost per Goal Conversion
Per Session Value
Per Session Goal Value
Product List CTR
Product Adds To Cart
Quantity Added To Cart

Web Analytics & Insights Google Analytics Metrics Publisher Impressions

Metric Categories:


Go to Metric Glossary

Recent Blogs

Project management tools that make our agency work smoothly
Jan 7 2020 | by Santi

It’s a whole new year, which means it’s the perfect time to get organised and on track with all your projects for the upcoming year. In this blog, we’ll...
Goodbye, 2019! 👋
Dec 16 2019 | by Joey

Another year has gone by – it’s been a flurry of keywords, data, and ads. According to the common schoolyard saying, “first the worst, second the best”, Metric Labs’...
Multiple account dashboards in Google Data Studio
Dec 5 2019 | by Hum

As automated marketing grows, it’s important to know where a human touch is needed. The humans at Metric Labs are still very involved in campaign strategy and management for...