GAM Viewable Impressions % is a Metric in Google Analytics under the DoubleClick for Publishers section
GAM Viewable Impressions % Definition: The percentage of viewable ad impressions. An impression is considered a viewable impression when it has appeared within users’ browsers and has the opportunity to be seen (DFP linking enabled and Hide DFP Revenue not enabled).
What is Website Performance? Before we get into how Google Analytics 4 (GA4) can optimise your website or digital product’s performance, it’s important to define performance. When discussing website...
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