Google Analytics Metrics

GAM Revenue

GAM Revenue is a Metric in Google Analytics under the DoubleClick for Publishers section

GAM Revenue Definition: DFP revenue is an estimate of the total ad revenue based on served impressions (DFP linking enabled and Hide DFP Revenue not enabled).

Related Metrics

Page Load Time (ms)
GAM Backfill Monetized Pageviews
Quantity
Unique Pageviews
SA360 Clicks
AdX Coverage

Web Analytics & Insights Google Analytics Metrics GAM Revenue

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