Google Analytics Metrics

GAM Revenue

GAM Revenue is a Metric in Google Analytics under the DoubleClick for Publishers section

GAM Revenue Definition: DFP revenue is an estimate of the total ad revenue based on served impressions (DFP linking enabled and Hide DFP Revenue not enabled).

Related Metrics

AdSense Ads Clicked
Search Exits
Pageviews Per User (LTV)
Crashes
Goal XX Starts
Unique Events

Data Analytics & Insights Google Analytics Metrics GAM Revenue

Metric Categories:


Go to Metric Glossary

Recent Blogs

Dialogflow Messenger
Sep 9 2020 | by Dom

When it comes to building conversational chatbots, Dialogflow is one of the easiest to use platforms around. But if you’ve tried using it before, you’ve probably asked the question...
Window - Photography
Content SEO Made Easy Through Surfer SEO
Aug 24 2020 | by Lakshmi

Google has a funny way of making websites vie for the top spots on organic SERP listings. Every so often, Google releases core updates, citing the latest criteria for...
Wallpaper - Photograph
DCM Click Trackers in Adwords
Aug 19 2020 | by Vincent

This blog details a workaround for using Google Campaign Manager (CM) (formerly DoubleClick Campaign Manager) click tracking in Google Ads (formerly Adwords) as opposed to using DoubleClick search. As...