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Google Analytics Metrics

GAM Revenue

GAM Revenue is a Metric in Google Analytics under the DoubleClick for Publishers section

GAM Revenue Definition: DFP revenue is an estimate of the total ad revenue based on served impressions (DFP linking enabled and Hide DFP Revenue not enabled).

Related Metrics

Social Actions
CPM
Time on Page
28 Day Active Users
Avg. Page Load Time (sec)
Buy-to-Detail Rate

Data Analytics & Insights Google Analytics Metrics GAM Revenue

Metric Categories:


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