Google Analytics Metrics

GAM Clicks

GAM Clicks is a Metric in Google Analytics under the DoubleClick for Publishers section

GAM Clicks Definition: The number of times DFP ads were clicked on the site (DFP linking enabled and Hide DFP Revenue not enabled).

Related Metrics

CTR
Publisher CTR
Search Exits
Goal Completions Per User (LTV)
SA360 Profit
Session Duration per User

Web Analytics & Insights Google Analytics Metrics GAM Clicks

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