Cost per Conversion is a Metric in Google Analytics under the Adwords section
Cost per Conversion Definition: The cost per conversion (including ecommerce and goal conversions) for the property.
How its calculated: (ga:adCost) / (ga:transactions + ga:goalCompletionsAll)
What is Website Performance? Before we get into how Google Analytics 4 (GA4) can optimise your website or digital product’s performance, it’s important to define performance. When discussing website...
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