Google Analytics Metrics

14 Day Active Users

14 Day Active Users is a Metric in Google Analytics under the User section

14 Day Active Users Definition: Total number of 14-day active users for each day in the requested time period. At least one of ga:nthDay, ga:date, or ga:day must be specified as a dimension to query this metric. For a given date, the returned value will be the total number of unique users for the 14-day period ending on the given date.

Recent Blogs

Campaign Organisation on Social
Feb 19 2020 | by Katie

Campaign organisation and set up on digital is an undeniably dry topic. It’s one of those things which, if done well, goes relatively unnoticed, yet when done poorly alarm...

How to keep updated with the latest digital marketing trends
Jan 22 2020 | by Santi

For those who form part of the digital marketing industry, it’s essential to keep updated with the continuous evolving of platforms and stay up-to-date with all the new tools...

Project management tools that make our agency work smoothly
Jan 7 2020 | by Santi

It’s a whole new year, which means it’s the perfect time to get organised and on track with all your projects for the upcoming year. In this blog, we’ll...