Junior Paid Search (PPC/SEM) Analyst

Metric Labs is a growing digital agency in North Sydney. We specialise in paid social, paid search, analytics, SEO and Chatbots. Clients span across multiple verticals, with a variety of large and small advertising budgets.

You will be introduced to all aspects of campaigns management including initial planning, tracking, set-up and implementation, monitoring, analysis, and optimisation while ensuring KPIs are met and exceeded.

Here are some specifics on exactly what your days might look like:

• Manage day-to-day operations of Google and Bing campaigns
• Perform keyword research and forecasting for new campaigns/clients and campaign expansions
• Develop and implement ad copy for client campaigns
• Examine landing pages for relevance and quality; make recommendations for search engine friendly design
• Assist with managing search project timelines, meeting agendas, and action items
• Ensure platform conversion and remarketing pixels are placed properly and are tracking correctly
• Implement accurate conversion tracking on all assigned search campaigns via GTM or GA
• Utilise website analytics packages to perform analysis as it pertains to optimising the performance of paid search campaigns
• Perform search/social marketing competitive analyses for clients using our industry tools
• Display understanding of business concepts and client objectives in order to identify campaign expansion opportunities
• Exhibit solid communication skills in order to effectively present strategic and tactical plans to clients and internal teams
• Manage relationships with the search engines, as well as other technology partners, while staying on top of the latest industry trends

If you meet the following requirements, we want to hear from you!

• Applicants with a degree in any analytical field are preferred
• Experience in paid search not essential but would be advantageous
• Experience applying analytics in a business environment, ideally in online media or advertising operations a plus
• Excellent communication skills, both verbal and written
• Must have strong attention to detail and possess a desire to work for a fast-paced, results-based company

If you think this position is for you, apply within or email your resume and cover letter to mcc@metriclabs.com.au