Auto-responders allow your audience to get the answers they need quickly, and without the personal labor of answering the same questions over and over again. Instant delivery and attention are a sure-fire way to ensure customer satisfaction.
However, Automation is often harder than it looks. A blend of automation and intelligent human intervention can ensure that your prospects, leads and customers are never left feeling neglected, and you free up valuable time for your customer service team. Constant testing and optimisation means you never fall behind.